Review of Copy AI: Does It Truly Live Up to the Hype?

Recently, I’ve been catching wind of a company named Copy AI, founded by Paul Yacoubian. He’s been making quite a splash in the content marketing scene with his revolutionary AI writing tool.

CopyAI pitches itself as a tool that can save you precious time and significantly boost your conversion rates. According to their website, this product is the remedy to writer’s block, capable of generating marketing copy within seconds.

It’s not a magic wand that churns out full-length articles in one go, but it’s incredibly handy for generating elements such as blog titles, outlines, paragraph points, and both introductions and conclusions for blogs, among other things.

So, we decided to take this AI content generator for a spin with a comprehensive CopyAI review. Our goal was to put the AI technology under the microscope to see how well it measures up, and if it can produce copy that rivals human creativity.

How good is the AI writer? Can AI-created content stand up to the scrutiny of being mistaken for human-written content? Let’s delve in and see.

What is Copy.AI?

Copy.ai, an AI writing tool as per Linkedin, was established in 2020, boasting a team of 16 members mostly based in the United States.

Despite being in operation for just over a year, the company is gaining considerable traction. According to Crunchbase, they have successfully raised a seed fund of $2.9 million from a variety of investors, including names like Adam Morley and Sequoia Capital.

Copy AI Review

Overall, my initial impressions and experience with Copy.ai suggest that it could be a beneficial tool for the right individual.

It could serve as a motivational push for completing content writing tasks, even when creativity seems to be lacking.

Or if there’s a need to quickly generate numerous shorter pieces of content.

However, it’s important to verify the accuracy and truthfulness of the content when dealing with sensitive topics, particularly those relating to health and well-being of people and animals. As such, it’s best to consider it as an AI writing aid during the content creation process – a role in which it can be very potent.

I discovered that the AI writer performs better with broad topics than more specific ones, but I believe with more practice, I could utilize it more effectively. For instance, it created something rather nonsensical on a specific product, but when it was asked to write about the product category, it performed remarkably well.

At this point, it may not be the go-to tool for those seeking to create the best long-form content. If you require something for a quick product description or a social media post, and are not overly concerned about the quality, then it’s perfectly fine. But for crafting really outstanding content, it’s not quite there yet.

This is true for other AI copywriting tools as well. It’s fantastic for getting a blog post started, but don’t rely on the AI writer to generate flawless, high-quality content.

When combined with content optimization tools and grammar checking tools like Grammarly, its output can be greatly improved.

I would certainly recommend signing up for the free 7-day trial to explore all its features firsthand.

For whom is this tool most suitable?

Copy.ai is ideal for digital marketers and any online entrepreneurs aiming to expedite their copywriting and content generation tasks. The tool excels at creating content for websites, landing pages, sales letters, social media, and even email marketing campaigns.
It offers a range of distinct services, predominantly focusing on the following areas:

Copy.ai seems to have a knack for producing digital ad copy and product descriptions, making it one of the best ad copy generator tools on the market.

It’s impressive how swiftly it can generate copy and content. However, as noted earlier, it’s best employed as an assistant for long-form content, optimally used a paragraph or two at a time. The technology isn’t yet mature enough to instantly produce full-length blog posts, like a 1500-word article.

Despite this, Copy.ai can certainly be utilized as an AI article writer, although it would require substantial human editing and fact-checking. For a fact-checking AI writer, you might want to check our review of Long Shot AI.

Beyond content marketers, the tool offers ‘fun personal tools’ where users can generate content like love letters or birthday cards using AI, among other types of short-form content.

How To Use Copy.ai

Starting with Copy.ai is a straightforward process.

The platform boasts a clean, simple, and user-friendly interface. Additionally, their YouTube channel is packed with high-quality videos that provide step-by-step guidance on crafting every type of copy you might need.

Here’s an inside look at Copy.ai and how to use some of its features.

Suppose I want to generate a list of blog post ideas.

You’re required to input your product or brand name, describe the product, and tailor it to your brand’s voice. While the form asks for a ‘product/brand,’ I’ve discovered that inserting topics works equally well in generating content.

In this instance, I’ve chosen to write a post on ‘SEO Tools.’ I seeded the information into Copy.ai using a few bullet points.

Here are the ideas it came up with to facilitate brainstorming.

It’s a pretty decent list. I can actually envision myself crafting a post based on one of these.

By clicking on the love heart, I can save it to my folder, copy the text to the clipboard, or generate more ideas based on the result I prefer most.

Next, I experimented with the ‘Bullet Points to Blog’ feature and entered several writing prompts to kickstart the process.

As you can see, the results provide a lot more content.

While it didn’t exactly produce a full blog post, it could be a significant aid for someone experiencing writer’s block. Once the content is generated, you can then polish it to sound more natural and verify its correctness.

Overall, the tool appears to excel at ideation and structuring of content, in addition to creating short-form copy that reads quite well!

Try Copy AI For Free

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4/5

Accelerate your content production journey with Copy.AI today!